The little BIG firm that gives you
the best of both worlds


The DRIVE, PASSION and ECONOMIES of a Smaller Firm,
with the CAPABILITIES and EXPERTISE of a Global Firm

Seasoned Experts
Customised Approach
Quick Turn Around Time
Competitive Pricing

What We Do

Market Research and Data Analytics Software Development

Build powerful applications to collect, analyze, and visualize data better

Communication and Product Strategy

A dynamic communication through effective channels that can reach the masses is central to promoting a brand

Content Strategy

Pixights Consulting, our specialist media unit, is India’s leading market research firm for all stages of  developing, evaluating and maintaining content for TV, OTT and cinema


Being in the NOW and in the KNOW

Cultural insights

Gathering the cultural nuances of new India

How We Do

Qualitative Research

Putting consumers first

Quantitative Research

Finding that one flicker within the thousands which can inspire new thinking

Positioning generation

How a brand or a product is positioned directly impacts the allure of the said brand/product

Consumer segmentation

The unearthing of constantly changing segments of consumers for every industry is critical to provide insights into differentiated product offerings and communications

Contextual journeys

‘LOCAL TADKA’…local cultural nuances that bring alive different worlds for the consumers

Ad tracking

SHEEVI – Our in house app that brings together audio content recognition technology with panel research methodology

Messenger based survey tool

Merren - our end-to-end solution for survey design, deployment, and management for messenger apps

Case Studies

In The News